The Storyteller
Brand Strategy | Branding | Design
The traditional Irish pub but with a twist
The Storyteller pub is the perfect blend of old and new combined. The traditional Irish pub meets an edgy, energetic atmosphere and the result is something entirely new but very welcome.
We were asked to develop a brand strategy as well as the complete branding for The Storyteller. This is a place that is built on the fundamentals we all love about the Irish pub. It’s warm and welcoming. It serves the perfect pint and it has the hum of talk that acts as soundtrack to so many of our favourite pubs across the country.
But what makes it unique is its ability to pair the beauty of the pub with an energy and edge that is entirely new and refreshing.
The personality of this pub is bold but with a big heart.
It was our job to make sure this was communicated to the customer and across all the brand touch points.
