Daata Restaurant branding – Packaging design – Design for print and screen – Marketing
Daata is a family-owned Pakistani restaurant with over 20 years experience.
Prior to it’s re-brand Daata was a takeout restaurant with a very small eat-in area. It served honest, good food with excellent service but was struggling to get customers through the door. In looking at their re-brand we put some strategies in place to help promote trust and show off the positives Daata had in abundance; authenticity, care, quality and passion.
The gingham tablecloths from the earlier days of Daata were re-purposed as menu backs. Family sayings were painted onto the walls. Younger generations of the family worked with us communicating Daata’s message with phrasing on walls and illustrations in menus.